Top 20 Best Selling Lures, Baits & Attractants Hard Lures (2019)




Cast out a Rattlin' Rapala and watch the swimming action at slow to very fast retrieve rates — you'll be amazed. This extra-loud, shallow-running crankbait is equipped with two full-size treble hooks for sure hookups. Sound heightens curiosity in ... more info

The WildEye Live series is the most realistic series of baits available. The internally weighted body creates incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye, holographic swimmi ... more info


This plastic version of the legendary Shad Rap is more than just a wounded minnow. The rhythmic rattles send out the distressed minnow signal loud and clear for all to hear. Seasoned anglers know that sometimes it takes a slight exaggeration of the lure's ... more info


Kastmaster's balance produces wild action without line twist. Because of its aerodynamic design, it's the master distance caster, and catches fish from pan-sized trout to bragging-size stripers - in fresh and salt water. ... more info



The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect off cover to entice strikes. Dives 3 to 6 feet ... more info

Mighty Bite Fishing Lures Complete Basic Kit Catch your limit every time with Mighty Bite - the lure that appeals to all five senses for deadly results! It's better than live bait - and works on all predatory fish! Swims like a live wounded bait fish! R ... more info



Rapala Ultra Light Minnow Lure delivers BIG action in a small bait. The new gold standard for ultra light baits! The slow sinking design along with a unique lip create an enticing wobbling and rolling action that is sure to drive game fish crazy. The weig ... more info

The Bleeding Bait Mini-King is one of the most popular spinnerbaits on the market. Includes a red hook and bleeding accent skirt. One deadly little fish catching dude. Tie one on and catch everything that swims. First blade silver colorado - second gold w ... more info



YUMbrella Tripod YUM YUMbrella Tripod 3-wire Money Fry Umbrella Rig. Because three heads are better than one. A deadly way to target suspended fish, the YUM YUMbrella Tripod Umbrella Rig allows you to throw 3 lures, simulating a small school of baitfis ... more info


Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water, catching and piquing attention. And the suspending action is just more than a fish can hand ... more info


All our lures are made of high quality, durable material and were digitally designed to our specifications on a computer. Lures are randomly tested by experts for proper and realistic swimming action during the manufacturing process for quality control an ... more info

Mighty Bite Fishing Lures. Catch success! Kit creates a powerful scent trail that gets fish to strike. With a 3-D hologram design, Mighty Bite appeals to all 5 senses: sight, sound, smell, feel and taste. Unique spasmic action adds the finishing touch. In ... more info




Six of our most popular Panther Martin fishing lures all great fish catchers! Featuring three of our most popular colors in two of our most popular sizes all with super sharp red hooks. Makes a great gift for any occasion. Deadly on Trout, Bass and Salmon ... more info

The Snag Proof Original Frog has been a staple in every tackle box for 50 years. Its legs kick with every retrieve. Twitch it across lily pads or moss beds and get ready for explosive action. Mustad Ultrapoint 5/0 double hook. Weight: 1/2 ounce; Length: ... more info


The BOOYAH Buzz is made with premium hard coat paint, extra large 3D red eyes and flared red gills, the BOOYAH Buzz planes quickly and runs true out of the package. The BOOYAH clacker really attacks the blade and the 55-strand Bio-Flex silicone skirt and ... more info


The Brad's Super Bait Cut Plug are a Patented bait holding lure with a superb rotating action It has proven very effective for Chinook, Coho, Lake Trout and Walleye It can be fished by trolling, casting, plunking, or back bouncing. Comes with a rolling sw ... more info



REBEL Bumble Bug The Rebel Lure Bumble Bugs are possibly the most exciting lures in ultralight fishing The Bumble Bugs were designed to capture the appearance of an insect, the imagination of anglers and the strikes of fish The Bumble Bug is perfect fo ... more info

The adrenaline-pumping X-Rap slashbait has Xtreme attitude with its hard-cutting, aggressive darting action. The integrated long-casting system partners with an irresistible rattle and classic Rapala action. It suspends and comes to a roll at rest to trig ... more info



The Money Minnow comes in three sizes to cover all fishing situations and water conditions. The Money Minnow features a unique swimming tail design and hidden hook slot. The hook slot feature allows for easy accurate rigging, which delivers the most consi ... more info

This plastic version of the legendary Shad Rap is more than just a wounded minnow. The rhythmic rattles send out the distressed minnow signal loud and clear for all to hear. Seasoned anglers know that sometimes it takes a slight exaggeration of the lure's ... more info

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